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Tonsor, Glynn T.; Schroeder, Ted C.; Fox, John A.; Biere, Arlo W.. |
A choice experiment is used to evaluate how consumers in London, Frankfurt, and Paris value beef steaks with attributes such as: "hormone-free," "GM-free," farm-specific source verification, and domestic origin. The effect of various consumer characteristics on steak selection is also evaluated. Results suggest that European consumers are significantly heterogeneous in their preferences for beef steak attributes. French and German consumers have a higher willingness to pay to avoid genetically modified feed use than British consumers, while German and British consumers would pay more for growth hormone-free beef. French and German consumers are willing to pay for farm-specific source verification. |
Tipo: Journal Article |
Palavras-chave: Beef; Choice experiment; Country of origin; Genetically modified; Hormones; Preference heterogeneity; Random parameters; Source verification; Consumer/Household Economics. |
Ano: 2005 |
URL: http://purl.umn.edu/31213 |
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Bond, Craig A.; Thilmany, Dawn D.; Bond, Jennifer Keeling. |
We examine consumer response to label information using a hypothetical choice experiment on red leaf lettuce attribute bundles. Using survey responses, several mixed logit models with random parameters and varying correlation assumptions are estimated that provide estimated of marginal utilities ( and marginal values) of various attributes related to general health claims, specific nutrition and health claims, certification logos, and certified organic claims (relative to the conventional reference group) for this fresh produce product. We find that consumers distinguish between labeling claims, and that attribute bundling effects are present, suggesting the results from main effects (linear) models may be misleading. Furthermore, the results imply that... |
Tipo: Journal Article |
Palavras-chave: Choice experiment; Conditional distribution; Preference heterogeneity; Produce labels; Random parameters; Food Consumption/Nutrition/Food Safety. |
Ano: 2008 |
URL: http://purl.umn.edu/46559 |
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